SOCIAL MEDIA MARKETING
Why Your Business Needs SMM
You know you need to be on social media YouTube Facebook Twitter Instagram some of the most popular sites out there on the web. The first thing you need to do is pick the right social network yes there’s a lot of them whether it’s Facebook whether it’s LinkedIn whether it’s Twitter it’s up to you on which network you want to be on you could be on all of them.
But if you’re on all of them you’re not going to spend enough time to make these profiles unique you don’t want to be on LinkedIn and do a mediocre job you don’t want to be on Facebook and do a mediocre job.
It’s better not to be on them than to do a mediocre job because doing a mediocre job will get you no reach. Five-six years ago was way easier to leverage to get traffic from nowadays their algorithms are so strict because there’s so much competition.
If you’re not the best of the best, you’re not going to do well, so you need to pick the right social network. The way you pick the social network is to look at what space you’re in.
If you’re in b2b the chances are LinkedIn will be the best social network for you. Twitter is also another promising social network for b2b, but LinkedIn typically is better.
If you’re in b2c, Facebook does well Instagram does well youtube does well. And youtube works for both b2b and b2c.
SMM improves brand awareness.
SMM builds costumer relationship.
It boosts your traffic and rankings.
Being social will boost your sales.
SMM will increase social presence.